ศิลปะ AI: When sweeping tariffs hit in April 2025, BNW Systems’ CEO Karen Choate must steer a legacy U.S. manufacturer through sudden upheaval. With VP Mac Elway nearing retirement, and sourcing head Martha Wells sounding alarm bells, the team confronts hard choices: pass costs to clients, diversify supply, or invest domestically. As operations lead Raj Banerji pushes for modularisation, tensions rise over capability gaps, customer pressure, and financial risks—forcing Karen to redefine resilience under fire.

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When sweeping tariffs hit in April 2025, BNW Systems’ CEO Karen Choate must steer a legacy U.S. manufacturer through sudden upheaval. With VP Mac Elway nearing retirement, and sourcing head Martha Wells sounding alarm bells, the team confronts hard choices: pass costs to clients, diversify supply, or invest domestically. As operations lead Raj Banerji pushes for modularisation, tensions rise over capability gaps, customer pressure, and financial risks—forcing Karen to redefine resilience under fire.
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When sweeping tariffs hit in April 2025, BNW Systems’ CEO Karen Choate must steer a legacy U.S. manufacturer through sudden upheaval. With VP Mac Elway nearing retirement, and sourcing head Martha Wells sounding alarm bells, the team confronts hard choices: pass costs to clients, diversify supply, or invest domestically. As operations lead Raj Banerji pushes for modularisation, tensions rise over capability gaps, customer pressure, and financial risks—forcing Karen to redefine resilience under fire.

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